From the first application, Radia Clarifying & Softening Shampoo removes chemical build-up and detoxifies hair while it softens hair strands. This ultra-purifying effect is delivered without stripping hair or scalp of natural moisture. Radia can be used as a daily shampoo, and it should be used at least occasionally. Routine use of Radia means that other hair products can deliver their optimal efficacy, so users enjoy maximum radiance and shine.

• Removes chemical build-up and detoxifies hair
• Without stripping hair or scalp of natural moisture
• Enjoy maximum radiance and shine