Joico Blonde Life Violet Shampoo (300ml & 1000ml)

Brand: Joico


An anti-brass shampoo which nourishes and brightens blonde hair types

Available in 300ml and 1000ml sizes, you’ll never lose your cool with Blonde Life Violet Shampoo - a brilliant, brass-neutralizing cleanser, free of SLS/SLES Sulfates.

This shampoo instantly banishes undesirable yellow tones, so cool blondes stay nice and icy.


  • Instantly cool brassy tones and brighten cool blonde hair
  • Help maintain healthy-looking hair with brilliant shine
  • Nourish and protect fragile blonde hair
  • Rich lather gently cleanses hair

How to Use

  • Apply to wet hair
  • Lather. Leave in 1-3 minutes
  • Rinse, and follow with Blonde Life Violet Conditioner
  • Use 2-3 times per week to maintain cool tones
Hair Concerns:
Blonde Hair
No Nasties:
Sulphate Free
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